| GA Creative blog |
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| Video is touted as the new frontier in marketing. According to Borrell & Associates, "Online video spending is forecasted to account for more than 1/3rd of all online advertising in 5 years." | |||
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| You've probably seen them on ads or billboards. Black and white squares made up of smaller black or white squares. Maybe you know all about barcodes, but do you have your OWN? Read on. | |||
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| With the explosion of mobile device users, QR codes are increasingly being employed in marketing campaigns... |
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| The client challenge -- life is confusing, budgets are shrinking, it's hard to know who to trust...golly...pretty much the same issues agency types are having! | |||
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| I've been fortunate enough to read several wonderful books over the past couple months, so I thought I would share what's been sitting on my nightstand. If you're looking for a new book, I recommend picking up any one of these. | |||
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| As promised, I'm circling back with the scoop on the brightest teams and most brilliant ideas coming out of the UW's 14th Business Plan Competition. Last we met, the field was narrowed to the Sweet Sixteen... | |||
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| If you think there's nothing new under the sun, expose yourself to the UW Center for Innovation and Entrepreneurship. | |||
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| If you ever find yourself in the company of a designer and are looking for a good conversation starter, ask about their worst critique experience... | |||
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Can a billboard make the world a better place? This one is not only an advertisement, but a vertical plant bed that will absorb as much as 46,800 pounds of carbon dioxide over the course of a year. Kudos to Coca-Cola and the World Wide Fund for Nature.
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| The smallest of visual and audio cues help us distinguish reality from illusion. When the brain is altered in one way or another -- either because of illness or artificial influence, the way we process and share information can change dramatically. | |||
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