Predictive lookalike marketing

Artificial intelligence (AI) is changing the way we find and acquire qualified leads. By providing a list of top customers and their URLs, together with any needed filters, you can identify lookalike targets using AI.

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Brand audit in five steps

Whether it’s a shift in strategy, new products or services to launch, or simply a lack of consistency in your brand story—these are all reasons to conduct a brand audit. Often, it’s at this point that companies realize just how many different brand touchpoints there are and how many different people are communicating on behalf of your brand.

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Three ways to make your medical technology marketing stand out

Marketing medical technology can be more challenging than marketing consumer technology. Safety and privacy are the primary messages for anything used in a healthcare system—but if everyone is touting safety and privacy, how do you differentiate? Here are three ways to stand out.

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AutonomouStuff collateral gets a design refresh

AutonomouStuff provides solutions that enable autonomous vehicle development for customers worldwide. The team turned to GA Creative for a suite of collateral to support their marketing efforts. The goal was to create a contemporary, sophisticated look within the existing brand parameters and an easy-to-read layout that makes an impact.

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