May 19, 2020

Creating a careers website for a new technology and engineering division of Providence

Providence Global Center (PGC) is a newly launched technology and engineering division of Providence, the third-largest not-for-profit health system in the United States. Based in Hyderabad, India, PGC is responsible for enabling the technology that connects caregivers and patients to health care applications.

Providence Talent Acquisition turned to GA Creative to create a careers site for PGC that explains who they are and why candidates should join them. The site highlights both the mission and values and the impact of the center’s work, which enables caregivers to provide fast, quality care to patients.

In ten weeks, we created and launched a careers site that works for the group’s needs today and is flexible enough to grow with them tomorrow. The clean design, straightforward copy, and light and bright imagery work together to draw in engineers, data scientists and more, offering ways to connect with recruiters.

In support of the new site, we also created social advertising to drive views, including LinkedIn and Facebook feed ads and Facebook and Instagram Stories ads.

The global team, including Providence leaders in the U.S. and in India, were pleased with the process, from the initial kickoff to the day the site launched, as well as the finished product.

“I am positive this will be a good tool to attract some fine talent and importantly, help everyone know more about us, our work and aspirations.”

– Murali Krishna, SVP and Country Manager, Providence India

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