The Wenatchee Valley Museum and Cultural Center (WVMCC) sought to transform its facilities into a 21st-century cultural anchor. They needed a fundraising campaign that resonated with the diverse community, represented its unique identity, and conveyed an aspirational vision for the future.

GA Creative developed three campaign concepts, and WVMCC selected “Branch Out” to symbolize both growth and community connection. The campaign identity features a warm color palette and modern logo, featured in a brochure showcasing the museum’s vision for the future.